Last year, I had the (pretty unbelievable) opportunity to travel to Nepal on a storytelling trip. While there, I worked with local staff and a video crew to collect stories about two innovative projects: one that trained roving midwives to provide health services and a series of community games to change norms around family planning and reproductive health. My work culminated in two micro documentary videos, a series of short how-to videos, and a multimedia microsite.
Our biggest win of the week: from over 400 posters presented at the conference, our Tekponon Jikuagou poster was recognized among the top 10!
Media Relations | Dot
The Dot Study is a first-of-its-kind efficacy study of a fertility app. Throughout the study and as results were published, I led the effort to communicate the highly-technical work to donors, health providers, and app users.
I put together a microsite to house the study materials and worked with Georgetown University public relations team to write and send press releases. To accompany the releases, I created briefs and presentations to convey the information succinctly.
Forma is a new consulting firm with one full-time employee, who has over 30 years of experience working in international health and development. She needed a simple polished logo that could represent the wide range of services she provides to clients. The logo I designed illustrates how Forma can help clients grow. A website for the firm is coming soon!
Strategic Planning | Lombardi Cancer Center
Narrowing in on a target audience and trying to reach them can be an overwhelming process. That's why the Lombardi Cancer Center reached out to Georgetown's Cause Consulting students for help. Over the course of a semester, our team of four graduate students provided pro-bono consulting to Lombardi. We honed in on two audiences: 1) first time patients and their families and 2) young alumni who are potential donors. With these groups in mind, we put together a plan that included SEO and SEM upgrades, high-level talking points, and a story collection tool to simplify the process of gathering and sharing compelling stories.
Branding | Find Your Piece
My awesome mom owns and operates Find Your Piece, a not-for-profit resale shop in O’Fallon, MO. Find Your Piece offers job training for adults with Autism and other developmental disabilities.
We worked together to create a new logo and promotional content for the shop. To simplify future communications, I set up a Canva account with design templates and branding guidelines. Check out the shop on facebook and stop by in you’re in the area!